Until both parties were seated, and the Executive President of Hermes for Greater China, Ms. Kelly, displayed a serious demeanor, Zhang Shihao finally confirmed that they genuinely wanted to collaborate with Wuyou Media.
Zhang Shihao's shock was justified.
Among the many luxury brands, Hermes undeniably held a unique status.
Moreover, Hermes almost never advertised.
Of all the top-tier luxury brands, Hermes was likely the only one without a marketing department.
This wasn't to say it didn't engage in marketing, but rather that its marketing philosophy was distinctive. Or, in other words, having achieved its current top-tier global status, it no longer needed to lower itself to cater to anything. Instead, the trends pursued it.
Hermes was not entirely opposed to being a sponsor, but consider the institutions it had collaborated with in the past...
World-famous foundations, the Paris Olympics, various high-end charity galas...
